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Job Information
Job title

Info rmation Design Manager

Company Humana
Wage between $0.00 - $0.00 Annually
Location United States, Kentucky, Louisville
Employment type Full Time
Education Bachelor
Year Experience 2 - 3 Years of Practical Experience
Travel About 25%
Published on 10/5/2006
Description
Humana Inc., headquartered in Louisville, Ky., is one of the nation's largest publicly traded health benefits companies, with approximately 9 million medical members. Humana offers a diversified portfolio of health insurance products and related services - through traditional and consumer-choice plans - to employer groups, government-sponsored plans, and individuals.

Over its 45-year history, Humana has consistently seized opportunities to meet changing customer needs. Today, the company is a leader in consumer engagement, providing guidance that leads to lower costs and a better health plan experience throughout its diversified customer portfolio.


Humana Inc., headquartered in Louisville, Kentucky, is one of the nation's largest publicly traded health benefits companies, with approximately 7 million medical members located primarily in 15 states and Puerto Rico. Humana offers a diversified portfolio of health insurance products and related services - through traditional and consumer-choice plans - to employer groups, government-sponsored plans, and individuals.



Part of a cross-functional development team, the information design manager will plan, direct, and coordinate the design and development of an innovative new communication vehicle in the healthcare industry. This new personalized financial and health-related information product for consumer is in the form of a quarterly health finance and benefits statement that bridges the world of financial statements and news publications.

Each information design manager will be responsible for managing the development of statements specific to a particular line of business (Medicare, employer-sponsored group products, individual healthcare products) including studying consumer research to understand consumer needs, internalizing the business strategies that define product offerings, designing the appropriate way to combine, present, and lay out detailed data-driven information. It will include personal communication content to achieve consumer behavior objectives. The Design Manager will work with graphic designers to create prototypes of the intended design in Quark or other design software.

Once a design is established, the design manager will be responsible for managing the execution of the design through collaboration with IT partners to provide necessary data for personalization and software application developers using composition software to produce statements. The design manager will act as the primary resource to these teams to provide understanding of the underlying function of the design in terms of the intended effect each component of the design will have on attitudes and behavior of the recipient, and to find solutions that maintain the function while evolving the execution to overcome barriers to development that may arise. The information design manager will bear primary responsibility for creating documentation that details the design requirements for their line of statement, and records the rationale behind functional design decisions.

Minimum Requirements
Bachelor's degree in Marketing, Advertising, Design, Communication, or related field, with 4-6 years of experience in advertising, direct marketing, or marketing preferred. Must have in-depth knowledge of print design and production standards. Should have some proficiency in design tools, including Photoshop, Quark XPress, in design, or Illustrator. Background in financial services or healthcare preferred. Experience with communication testing through qualitative consumer research and usability studies, and ability to take direction from understanding consumer responses to designs essential. Strong verbal/written communication skills and management of project details a must. Knowledge of web site design and development practices, or composition/document management software like Dialogue, a plus.df-tc

Experience/Skills
See Above

Other desired skills:
Information Design Manager
This job has expired.