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Job title

Reporting Analyst - Campaign Management - NEEDED NOW!!

Company CDI
Wage Not specified
Location United States, Michigan, Detroit
Employment type Full Time
Education Not Specified
Year Experience 4 - 5 Years of Practical Experience
Travel Not Specified
Published on 10/9/2009
Description
WHY WAIT?
Are you looking for an exciting new opportunity?
This may be your lucky day!
It is time for a change, and CDI can help!

We have an immediate need for a Senior Reporting Analyst with Campaign Management experience.

JOB DESCRIPTION
Conduct pre-campaign analysis to understand potential target populations and finalize target definition.
Design in-market tests.
Conduct bias testing among test versus control groups.
Develop and execute analytic plans for evaluating the impact of marketing campaigns.
Model campaign response.
Develop meaning and actionable insights based on campaign results.
Communicate campaign results to internal clients through standard reporting vehicles and ad hoc in-depth reports.
Work on intra-departmental and cross-functional teams to support continuous improvement of overall campaign management process, including design of data environment, data integrity assurance, standardized reporting, and process automation.
Lead initiatives to identify and implement new methods in campaign analytics.

Technical:
Execute queries and data extractions from multiple databases using SQL, PL/SQL, DataStage
Reporting abilities using Cognos and Excel

Required Skills/Experience:
8-11 years of work experience in marketing, advertising, consumer research or related field
High level of analytical ability
High level of interpersonal skills to work effectively with other
Strong level of communication (written, verbal and presentation) skills
Ability to produce results in a customer-oriented environment
Ability to effectively manage multiple assignments
Ability to travel

Required Education/Training:
BA/BS in business, management, psychology, mathematics, economics, statistics or equivalent training

TAKE ACTION!
Why wait another day?
It is time to act!
Apply NOW and join the CDI Team TODAY!!!df-tc

Experience/Skills

 
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